American Ghost Walks Net Worth, Shark Tank Appearance & Business Model

American Ghost Walks Net Worth
American Ghost Walks Net Worth
Discover the net worth of American Ghost Walks following their Shark Tank appearance, as well as a look into their business model and the 30+ tours they offer across 8 US states and Puerto Rico.

What is American Ghost Walks company?

American Ghost Walks, founded by siblings Mike Huberty and Allison Jornlin, specializes in historical tours with a spooky twist.

Their guided walks take participants through locations with haunted pasts, offering a unique blend of entertainment and historical insights.

American Ghost Walks Net Worth

American Ghost Walks net worth
American Ghost Walks net worth

As of 2023, American Ghost Walks has an estimated valuation of $1.5 million. The company was founded by brother-and-sister duo Mike Huberty and Allison Jornlin.

Huberty and Jornlin have combined their passion for history and the paranormal to create a business that not only scares people but also provides them with insights into the paranormal history behind certain locations in the US. 

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Shark Tank Appearance

american ghost walks Shark Tank Appearance
american ghost walks Shark Tank Appearance

American Ghost Walks appeared on the October 27 episode of “Shark Tank” to showcase their unique business model to the Sharks. The company offers entertaining and historical tours that cover locations with spooky pasts.

During their pitch, Huberty and Jornlin highlighted the immersive experiences they provide to customers, allowing them to explore haunted sites while learning about their historical significance.

The sharks were intrigued by the concept, recognizing the growing popularity of paranormal tourism.

In 2020, limited to Minnesota and Wisconsin, they grossed $92,000. Expanding to Illinois in 2021 resulted in a $392,000 gross, with hefty investments leaving only a $92,000 profit.

Despite a rise to $546,000 in 2022, net profits were negative due to reinvestments. For the current year, they projected a $650,000 sales finish but anticipated a $600,000 loss.

The Sharks, including Jason, Lori Greiner, Barbara Corcoran, and Mark Cuban, voiced concerns about the company spreading too thin.

Advising a focus on profitability in a smaller area first, they collectively decided not to invest. Kevin O’Leary, the last Shark standing, opted out, expressing doubt about the potential return on his investment.

Final deal: No deal secured

Shark Tank Appearance

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Business Model

The business model of American Ghost Walks revolves around offering guided tours in various haunted locations across the United States. Customers can choose from a range of tours, each with its own pricing structure.

For example, the Hollywood Ghost Walk is priced at $35, while the Los Angeles Hauntings Bus Tour costs $59. The prices for the Illinois tours range from $20 to $80 per person, with the higher-priced option including a Chicago pizza experience.

The San Juan Ghost Walk is priced at $49, and the Old San Juan Ghosts, Forts, and Cemetery Tour costs $90.

This diverse range of tours allows American Ghost Walks to cater to different budgets and preferences.

Where to Buy?

Customers interested in experiencing the paranormal tours offered by American Ghost Walks can easily purchase tickets through their official website.

The website provides detailed information about each tour, including its duration, location, and pricing.

By visiting the website, customers can select their desired tour and make a secure online payment to secure their spot. 

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Social Media Presence

American Ghost Walks maintains a strong social media presence to engage with its audience and promote its tours. The company has active accounts on popular platforms such as Facebook, Instagram, and Twitter.

On these platforms, American Ghost Walks shares captivating stories, historical facts, and updates about upcoming tours.

Future Growth and Sales Figures

With its unique concept and growing popularity, American Ghost Walks has the potential for significant future growth. The company’s appearance on “Shark Tank” has undoubtedly increased its exposure and attracted new customers.

The valuation of $1.5 million indicates that American Ghost Walks is already a successful venture; however, they need to work on their profit margins and expand their boundaries.

Final Words from author

American Ghost Walks, founded by Mike Huberty and Allison Jornlin, has established itself as a prominent player in the paranormal tourism industry. With an estimated net worth of $1.5 million, the company offers entertaining and historical tours that explore haunted locations across the United States.

Their appearance on “Shark Tank” has further propelled their success, and their active social media presence allows them to engage with a growing community of paranormal enthusiasts.

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