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What is Big Mouth Toothbrush?
Big Mouth Toothbrush is a large electric toothbrush designed by Dr. Bobbi Peterson for effective teeth cleaning and preventing gum diseases. With a durable battery, five cleaning options, and a package including toothbrush, brush heads, base, cover, and charger, it’s recommended by dentists. Available in two variants at $69.99 and $99.99, it’s a popular choice for comprehensive oral care.
| Company Name | Big Mouth Toothbrush |
| CEO | Dr. Bobbi Peterson |
| Foundation Year | 2021 |
| Big Mouth Toothbrush Net Worth | $2.4 Million |
| Monthly Sales | $30,000 – $50,000 |
Founder Story
Dr. Bobbi Peterson, the founder of Big Mouth Toothbrush, is not just a skilled dentist but also the first black woman to create an electric toothbrush. She holds a Bachelor of Science from Drexel University and a DDS in Dentistry from Howard University, with a strong family legacy in dentistry spanning two generations.
Overcoming challenges and moving her clinic, Aces Braces, three times due to high rent, Dr. Peterson has gained fame as a celebrity orthodontist.
Big Mouth Toothbrush Net Worth
As of 2024, Big Mouth Toothbrush has an estimated net worth of approximately $2.4 million, backed by impressive monthly sales reaching about $30,000.
Business Model
Big Mouth Toothbrush business model surrounds around selling a range of products through their website. The product lineup includes:
- Big Mouth Sonic Toothbrush 2.0 (Black Edition): The flagship electronic toothbrush designed for effective teeth cleaning.
- White Brush Refills: Replacement brush heads for the Big Mouth Toothbrush.
- Toothbrush Zipper Travel Case: A convenient travel case designed to protect and carry the toothbrush.
- Replacement Charger (Original Big Mouth Toothbrush in White and Pink): Chargers compatible with the original Big Mouth Toothbrush in both white and pink variants.
- Replacement Charger (Big Mouth Sonic Toothbrush): Chargers specifically designed for the Big Mouth Sonic Toothbrush.
- Black Brush Refills: Replacement brush heads in black, providing variety for users.
- Charging USB Adapter: An adapter for convenient charging compatibility with USB ports.
- Big Mouth Compact LED Mirror: A compact LED mirror, possibly for on-the-go dental care.
- Big Mouth Sonic Toothbrush Travel Case: A travel case designed for the Big Mouth Sonic Toothbrush, ensuring portability and protection.
Shark Tank Appearance
Big Mouth Toothbrush appeared on Shark Tank in Season 14, Episode 15. Dr. Bobbi Peterson, the founder, asked for $150,000 in exchange for 10% of her company, valuing it at $1.5 million.
During the pitch, Dr. Peterson highlighted the toothbrush’s benefits in preventing gum disease. The Sharks had concerns about competition, but Kevin O’Leary offered $150,000 for 25% equity and a $5 royalty per unit sold.
Dr. Peterson countered with $150,000 for 20% equity and a $2 royalty, and Barbara Corcoran surprised everyone by jumping in with the deal.
In the end, Barbara Corcoran made a deal with Big Mouth Toothbrush. She invested $150,000 and got 20% of the company. Plus, for every toothbrush they sell, she gets $2.
The episode’s airing sparked immediate success, with all products sold out within 24 hours.
Frequently Asked Questions
It’s a big electronic toothbrush that cleans teeth well and helps prevent gum problems.
As of 2024, Big Mouth Toothbrush has an estimated net worth of approximately $2.4 million, backed by impressive monthly sales reaching about $30,000.
Dr. Bobbi Peterson is the creator and boss of Big Mouth Toothbrush.
Big Mouth Toothbrush began in 2021.
The company is in Brooklyn, New York, United States.
